{"product_id":"sumatra-1","title":"Sumatra Coffee- Medium Acidity, Dark Chocolate, Earthy","description":"\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-outline-level: 1;\" class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan style=\"font-size: 24.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 18.0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eSumatra Premium Coffee - Medium Acidity, Dark Chocolate \u0026amp; Earthy Bliss\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal;\" class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eDiscover the bold, complex flavors of our Sumatra Premium Coffee, a single-origin masterpiece crafted for coffee enthusiasts who crave depth and richness. Sourced from the esteemed Koperasi Baitul Qiradh Baburrayyan (KBQB) in the Aceh and Takengon regions of Sumatra, this coffee delivers a symphony of medium acidity, syrupy body, and notes of dark chocolate, dried fruit, and earthy undertones, with a long, lingering finish. Perfect for savoring at home or gifting to a fellow coffee lover, this premium blend elevates every sip into an unforgettable experience.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-outline-level: 2;\" class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan style=\"font-size: 18.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eKey Features:\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eDistinctive Flavor Profile\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003e: Revel in a medium-acidity coffee with a syrupy body, featuring rich dark chocolate, sweet dried fruit, and earthy notes, culminating in a long-lasting, satisfying finish.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003ePremium Varietals\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003e: Crafted from a blend of Tim Tim, Typica, Ateng, Onan Ganjang, and Jember beans, offering a robust and layered taste that showcases Sumatra’s coffee heritage.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eUnique Origin\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003e: Grown at altitudes of 1100–1600 meters in the lush Aceh and Takengon regions, where fertile soils and ideal conditions create beans with unparalleled character.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eTraditional Wet-Hulling Process\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003e: Processed using the time-honored Giling Basha (wet-hulling) method, enhancing the coffee’s bold, earthy flavors and smooth texture.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eSustainable Sourcing\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003e: Proudly produced by the Koperasi Baitul Qiradh Baburrayyan (KBQB), supporting ethical farming practices and local Sumatran communities.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eVersatile Brewing\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003e: Ideal for pour-over, French press, or espresso, this coffee delivers a consistently rich and flavorful cup, tailored to your brewing preference.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal;\" class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eWhether you’re treating yourself or gifting a coffee aficionado, Sumatra Premium Coffee brings the essence of Sumatra’s rugged terroir to your cup. Perfect for those who appreciate a bold, earthy brew with a luxurious, lingering finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal;\" class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003eOrder now\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: EN-CA;\"\u003e and immerse yourself in the authentic taste of Sumatra!\u003c\/span\u003e\u003c\/p\u003e","brand":"StepUp Coffee","offers":[{"title":"Coarse \/ 12oz","offer_id":53410937176410,"sku":"SUM  -CO-ME-12OZ","price":25.99,"currency_code":"GBP","in_stock":true},{"title":"Whole Bean \/ 12oz","offer_id":53410943435098,"sku":"SUM  -WH-ME-12OZ","price":25.99,"currency_code":"GBP","in_stock":true},{"title":"Standard \/ 12oz","offer_id":53410943467866,"sku":"SUM  -ST-ME-12OZ","price":25.99,"currency_code":"GBP","in_stock":true},{"title":"Espresso \/ 12oz","offer_id":53410943500634,"sku":"SUM  -ES-ME-12OZ","price":25.99,"currency_code":"GBP","in_stock":true},{"title":"Coarse \/ 1 LB","offer_id":53410943533402,"sku":"SUM  -CO-ME-1 LB","price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Whole Bean \/ 1 LB","offer_id":53410943566170,"sku":"SUM  -WH-ME-1 LB","price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Standard \/ 1 LB","offer_id":53410943598938,"sku":"SUM  -ST-ME-1 LB","price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Espresso \/ 1 LB","offer_id":53410943631706,"sku":"SUM  -ES-ME-1 LB","price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Coarse \/ 2 LB","offer_id":53410943664474,"sku":"SUM  -CO-ME-2 LB","price":45.99,"currency_code":"GBP","in_stock":true},{"title":"Whole Bean \/ 2 LB","offer_id":53410943697242,"sku":"SUM  -WH-ME-2 LB","price":45.99,"currency_code":"GBP","in_stock":true},{"title":"Standard \/ 2 LB","offer_id":53410943730010,"sku":"SUM  -ST-ME-2 LB","price":45.99,"currency_code":"GBP","in_stock":true},{"title":"Espresso \/ 2 LB","offer_id":53410943762778,"sku":"SUM  -ES-ME-2 LB","price":45.99,"currency_code":"GBP","in_stock":true},{"title":"Coarse \/ 5 LB","offer_id":53410943795546,"sku":"SUM  -CO-ME-5 LB","price":77.99,"currency_code":"GBP","in_stock":true},{"title":"Whole Bean \/ 5 LB","offer_id":53410943828314,"sku":"SUM  -WH-ME-5 LB","price":77.99,"currency_code":"GBP","in_stock":true},{"title":"Standard \/ 5 LB","offer_id":53410943861082,"sku":"SUM  -ST-ME-5 LB","price":77.99,"currency_code":"GBP","in_stock":true},{"title":"Espresso \/ 5 LB","offer_id":53410943893850,"sku":"SUM  -ES-ME-5 LB","price":77.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/1782\/4090\/files\/Sumatra-Coffee-Medium-Acidity_-Dark-Chocolate_-Earthy-Memoriex-199900617.jpg?v=1769279786","url":"https:\/\/memoriex.co.uk\/products\/sumatra-1","provider":"Memoriex","version":"1.0","type":"link"}