Size Guide
Find Your Perfect Fit
Use our UK and international guidance to compare sizes and take accurate measurements. For clothing, always give priority to the measurements shown on the individual product page.
Ring Size Conversion
UK sizes F–V with US, EU and inside circumference
Ring size chart| UK | US / CA | EU | Circumference (mm) |
|---|---|---|---|
| F | 3 | 44 | 44.2 |
| G | 3½ | 45 | 45.5 |
| H | 4 | 46 | 46.8 |
| I | 4½ | 47½ | 48.0 |
| J | 5 | 48½ | 49.3 |
| K | 5½ | 50 | 50.6 |
| L | 6 | 51½ | 51.9 |
| M | 6½ | 52½ | 53.1 |
| N | 7 | 54 | 54.4 |
| O | 7½ | 55 | 55.7 |
| P | 8 | 56½ | 57.0 |
| Q | 8½ | 58 | 58.3 |
| R | 9 | 59 | 59.5 |
| S | 9½ | 60½ | 60.8 |
| T | 10 | 62 | 62.1 |
| U | 10½ | 63 | 63.4 |
| V | 11 | 64½ | 64.6 |
- Paper strip: Wrap a thin strip snugly around the base of your finger, mark the overlap and measure it flat in millimetres.
- Existing ring: Measure the inside diameter of a well-fitting ring and compare it with the product chart.
- Timing: Measure near the end of the day. If between sizes, choose the larger ring size.
Women's & Men's Clothing Sizes
General reference only — product-specific measurements take priority
Women's clothing| UK | EU | US | Bust (cm) | Waist (cm) | Hips (cm) |
|---|---|---|---|---|---|
| 8 | 36 | 4 | 83–85 | 65–67 | 90–92 |
| 10 | 38 | 6 | 87–89 | 69–71 | 94–96 |
| 12 | 40 | 8 | 91–93 | 73–75 | 98–100 |
| 14 | 42 | 10 | 95–97 | 77–79 | 102–104 |
| 16 | 44 | 12 | 99–101 | 81–83 | 106–108 |
| 18 | 46 | 14 | 103–107 | 85–89 | 110–114 |
| 20 | 48 | 16 | 109–113 | 91–95 | 116–120 |
Men's tops & outerwear
| Label | Chest (cm) | Waist (cm) |
|---|---|---|
| XS | 84–87 | 71–74 |
| S | 88–91 | 75–78 |
| M | 92–95 | 79–82 |
| L | 96–99 | 83–86 |
| XL | 100–103 | 87–90 |
| 2XL | 104–107 | 91–94 |
| 3XL | 108–113 | 95–100 |
Important: Letter sizes are not standard between brands. Compare your measurements with the chart supplied on the product page.
Plus-Size Fit & Measurement Guide
Choose by measurements, not the size label alone
Before choosing: XL, 2XL, 3XL and 4XL can represent different measurements across suppliers. Do not select a size from height or weight alone. The product-specific chart always takes priority.
- Bust or chest: Measure around the fullest part, keeping the tape level across your back.
- Natural waist: Measure around the point where your body naturally bends, without pulling the tape tight.
- Hips: Stand with your feet together and measure around the fullest part of your hips and seat.
- Shoulder width: Measure straight across your back from one shoulder point to the other.
- Sleeve length: With your arm relaxed, measure from the shoulder point down to your wrist.
- Inside leg: Measure from the crotch seam down the inside of your leg to the ankle.
Measuring correctly
- Wear close-fitting clothing or underwear while measuring.
- Keep the tape comfortably close without compressing the body.
- Use a mirror or ask someone to check that the tape stays level.
- Compare all relevant measurements, not only the waist.
- If two measurements suggest different sizes, choose for the area that needs the most room and consider the garment's intended fit.
Tops & jumpersPrioritise bust or chest, shoulders and sleeve length.
Dresses & jumpsuitsCheck bust, waist and hips. Use the largest required size unless the fabric has confirmed stretch.
Trousers & skirtsPrioritise waist and hips, then check rise and inside leg where supplied.
Jackets & coatsAllow room for the layers you plan to wear underneath.
Body versus garment measurements: Body measurements describe you. Garment measurements describe the finished item and may include extra room for comfort or styling. Check which type the supplier has provided before comparing.
Footwear Sizes
Measure from heel to longest toe and check the product chart
Adult footwear| UK | EU | US Women | US Men | Foot length |
|---|---|---|---|---|
| 3 | 36 | 5.5 | — | 22.0 cm |
| 4 | 37 | 6.5 | — | 23.0 cm |
| 5 | 38 | 7.5 | 6 | 24.0 cm |
| 6 | 39 | 8.5 | 7 | 25.0 cm |
| 7 | 40.5 | 9.5 | 8 | 26.0 cm |
| 8 | 42 | 10.5 | 9 | 27.0 cm |
| 9 | 43.5 | 11.5 | 10 | 28.0 cm |
Tip: Measure both feet at the end of the day and use the larger measurement. For children's footwear, use the product-specific chart and allow only the growing room recommended for that shoe.
Necklace & Bracelet Length Guide
Measure your neck or wrist with a soft tape or piece of string
Necklace lengths| Length | Where it sits |
|---|---|
| 14 in / 36 cm | High on the neck |
| 16 in / 41 cm | Near the collarbone |
| 18 in / 46 cm | Just below the collarbone |
| 20 in / 51 cm | Top of the chest |
| 22 in / 56 cm | Mid-chest |
| 24 in / 61 cm | Lower chest |
| 30 in / 76 cm | Long opera-style drop |
Bracelet fit
| Wrist circumference | Suggested bracelet length |
|---|---|
| 13–14 cm | 15–16 cm |
| 14–15 cm | 16–17 cm |
| 15–17 cm | 17–19 cm |
| 17–19 cm | 19–21 cm |
| 19–21 cm | 21–23 cm |
Tip: Measure your wrist snugly, then add 1–2 cm for a comfortable fit or 2–3 cm for a looser fit.
Our sizing recommendation
Use the individual product chart whenever one is provided. If you fall between sizes, consider the garment's cut, fabric stretch and how you want it to fit rather than automatically choosing one rule for every product.