Privacy policy

Memoriex — Privacy Policy

Last updated: May 2026

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1. Who We Are

Memoriex Ltd is the data controller responsible for your personal information.

• Business name: Memoriex Ltd
• Registered in: England & Wales
• Website: memoriex.co.uk
• Contact: support@memoriex.co.uk

This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website or place an order with us. It applies in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

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2. What Information We Collect

We may collect the following personal information:

• Identity data: name, username
• Contact data: email address, delivery address, billing address, telephone number
• Transaction data: details of products purchased and payment history
• Technical data: IP address, browser type, device information, cookies
• Marketing data: your preferences for receiving marketing communications from us
• Communications data: messages you send us via email, contact form, or WhatsApp text

We do not collect or store full payment card details. All payment processing is handled securely by Shopify Payments and other authorised payment providers.

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3. How We Collect Your Information

We collect data when you:

• Place an order on our website
• Create an account
• Subscribe to our email marketing
• Contact us via email, contact form, or WhatsApp text
• Browse our website (via cookies and analytics tools)
• Leave a review via Judge.me or Google

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4. How We Use Your Information

We use your personal data for the following purposes and on the following legal bases:

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5. Marketing Communications

We will only send you marketing emails, newsletters, or promotional offers if you have given your explicit consent. You can withdraw your consent and unsubscribe at any time by:

• Clicking the unsubscribe link in any marketing email
• Emailing us at support@memoriex.co.uk

We use Klaviyo to manage our email marketing communications. Your email address and marketing preferences are stored securely within Klaviyo's platform in accordance with their privacy policy.

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6. Sharing Your Information

We may share your personal data with trusted third parties who help us operate our business, including:

• Shopify Inc. — our e-commerce platform and data processor (processes all order and payment data)
• Klaviyo — email marketing platform
• Judge.me — product review platform
• Shipping carriers and fulfilment partners — to deliver your orders
• Payment processors — to process transactions securely

All third-party processors are bound by data processing agreements and are only permitted to use your data for the specific purposes we have authorised. We do not sell, rent, or trade your personal information to any third party for marketing purposes.

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7. Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies to:

• Remember your preferences and shopping cart
• Analyse website traffic and user behaviour
• Deliver relevant advertising (where applicable)

You can manage your cookie preferences through your browser settings or via our cookie consent tool. Disabling certain cookies may affect the functionality of our website.

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8. Data Retention

We retain your personal data only for as long as necessary:

• Order data: retained for 7 years for legal and tax compliance purposes
• Marketing data: retained until you withdraw consent or unsubscribe
• Customer account data: retained for the duration of your account and up to 2 years after last activity
• Support communications: retained for up to 2 years

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9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. These include encryption, secure servers, and access controls. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

In the event of a data breach that is likely to result in a risk to your rights and freedoms, we will notify you and the Information Commissioner's Office (ICO) as required by law.

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10. Children's Privacy

Our website is not intended for individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have inadvertently collected data from a child, please contact us immediately at support@memoriex.co.uk and we will delete it promptly.

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11. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

• Right of access — request a copy of the personal data we hold about you
• Right to rectification — request correction of inaccurate or incomplete data
• Right to erasure — request deletion of your personal data ("right to be forgotten")
• Right to restrict processing — request that we limit how we use your data
• Right to data portability — request your data in a structured, machine-readable format
• Right to object — object to processing based on legitimate interests or for direct marketing
• Right to withdraw consent — withdraw consent for marketing at any time

To exercise any of these rights, please contact us at support@memoriex.co.uk. We will respond within 30 days.

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12. Right to Complain

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

• Website: ico.org.uk
• Helpline: 0303 123 1113

We would, however, appreciate the opportunity to address your concerns directly before you contact the ICO — please reach out to us first at support@memoriex.co.uk.

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13. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

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14. Contact Us

For any questions, concerns, or requests relating to this Privacy Policy or your personal data:

Email: support@memoriex.co.uk Subject line: Privacy Enquiry

Memoriex Ltd — London, United Kingdom